Take Your Client's Shopping Experience to The Next Level With Shopify

Shopify has witnessed some revolutionary changes in 2017. Now, this platform opens new doors for eCommerce business owners as it enables them to get a wonderful online store with unparalleled features. The advanced version of Shopify platform is highly capable of providing the superb user experience. Here, we are sharing the enhancement that the updated Shopify platform conveys to the eCommerce design: 

 

Unique Look and Feel: With the latest update, it provides great control, appealing look and amazing shopping experience across multiple devices. As icons and navigation turn out to be more consistent, it provides the vibrant look and feel. It makes accessing and overseeing the store quite easier for the website admin.

Refreshed Fonts and Colours: The refreshed Shopify platform comes with amazing changes in textual styles and hues. The text style has become quite easier in terms of readability while the new colour palette offers a superior nature of illustrations. In other words, these progressions upgrade the identity of the store and in addition bring functional utilities for the merchants.

More noteworthy Emphasis On Search: The search functionality plays an incredible role in selling products online. The adequacy of the search functionality decides the quality of shopping experience on the store. The Shopify platform has now been enhanced and customers can search and make deals quickly.

Consistency Of Third-Party Apps: The eCommerce merchants selling products using Shopify stores need to use some third-party applications for running their business operations actively. The Shopify app store has a number of tools for these merchants that help them to facilitate automated sales and customer services.

Integration of  Shopify Pay: Now, this eCommerce solution is integrated with a powerful tool, Shopify Pay. It has simplified the checkout procedure by enabling the customers to save their payment details in advance and reuse them on repeat purchases. They need to just enter a confirmation code which is sent straightforwardly to their mobile devices. The addition of this tool increases the business sales as well as provide an engaging shopping experience to the customers.

If you are looking for a tailor-made eCommerce solution, then hire a reputed Shopify Development Company in India and get competitive business benefits. SynapseIndia, a premier IT outsourcing company has a team of Shopify experts with extensive skills who help you in getting new generation solution in a cost-efficient manner.

Enhance Your Business ROI with Omnichannel Store Presence

We generally search for more smarter and propelled methods for making our work simple, and innovation has made work truly simple. The eCommerce store is getting immense popularity across the sphere. In this technology-driven world, people are more dependent upon online shopping in comparison to visit brick and mortar store. So, you must ensure that your eCommerce store has all the adaptable and required features to lure the visitors - 

 

     
Being an online store owner, you should follow the omnichannel model. This channel helps you contact your customers continuously. One of the best benefits of the omnichannel model is that it provides an engaging experience across myriad platforms whether it is an online store, mobile application or business fan pages etc.

For every business, customer engagement is the most imperative thing. Online store accomplishes this objective by offering them the most exclusive solution. This is prudent for all eCommerce merchants to create a solid web presence with cutting-edge features and offer the best possible customer support service.

Here is the list of some considerable points for eCommerce merchants in delivering contemporary services for shoppers:

Customer Support: eCommerce merchants should have the capacity to provide the quick assistance for each of the customers on various platforms. With the great assistance of omnichannel, you can solve the queries of your customers through mobile support, email, live chat, social media channels effectively.

Effective Stock Management: You should track and update the inventory of all the platforms from one channel. Tracking inventory items, promotion on various stores, shipping arrangement, purchase order administration, everything is crucial.

Promotion on Various Platforms: You should focus on omnichannel presence, as it is helpful to market your eCommerce store effectively and target potential audience from one platform. When you roll out an improvement on omnichannel, everything turns out to be simple.

Understand Your Customers' Expectation: Monitoring the behaviour of website visitors and customers are truly pivotal and you can effectively do it with omnichannel presence. This may enable you to comprehend them better and provide an incredible experience. This will reduce your advertising expenses and you will be able to target potential audience.

Summing Up: Undeniably, omnichannel presence makes your business global and help to target mass audiences. We provide excellent solutions for eCommerce merchants. Being a leading eCommerce web development company in India, we provide a well-researched solution for our esteemed clients.

4 Significant Ways to Enhance Your Online Store Business Strategy

People are progressively using the smart devices and the web for settling on different purchasing choices. Economies are observing immense changes where physical stores are advancing into online store business. With the fast paced technology enhancement, more business owners are developing their online store and making their products & services accessible for world wide customers with just a single click.

Online store business offers endless opportunities for merchants and brand, but in order to make the most of those favorable opportunities, business needs to address some crucial decisions like – responsive website design and development, social media marketing, payment gateway integration, product & shipping prices and much more.

Thus, if you want to create a fully functional and business centric online store, then you should hire the reputed eCommerce development company in India. They follow the latest trends and provide the most exclusive solution for your eCommerce store.

Here are some key methodologies that will be helpful to uplift your online store business to the unbeatable stage:

1. Make A User-Oriented Experience: At the point when your potential audience can't look and explore your online products, it's very difficult to persuade them to make the final purchasing decision. Offering lucrative product cost and providing personalized experience is essential to create a unique identity even in the cut throat eCommerce world. A user-oriented online store helps merchants to build remarkable brand loyalty in a viable way.

2. Plan A Service That You Want To Use: If you can't able to explore your online store pleasantly at least for an hour, then it should be redesigned. Try to understand user pain-points and assemble product accordingly. It will help you to provide customer lucrative services to boost your store sales.

3. Client Feedback is Essential: Good customer service is the foundation of every business, especially in online store. Try to get the customer feedback and reviews regarding your offered products and services and accordingly update your store.

4. Put resources into Mobile: In this digital era, 8 out of 10 people utilize a smart device as their primary channel to access information. In this way, optimizing your site for a mobile device is necessary. In the last couple of years, mobile traffic has surpassed desktop traffic incredibly. Along these lines, ensure that your mobile eCommerce site holds essential components like an intuitive design, clear call to activities, straightforward checkout process, optimized product images and so on to turn potential visitors into esteemed customers.

nopCommerce: A Perfect Choice For Developing An Award Winning Online Store

nopCommerce is truly a thriving and feature rich .Net-based open source eCommerce solution. It incorporates an abundance of features and components, which help in developing a robust online store. The layered framework of the nopCommerce platform allows the developers to introduce the additional useful components to the application effectively amid run-time. This platform is truly versatile, extendable, and highly secure.
 

   

List of some extraordinary features of nopCommerce Platform:

• It allows the users to login via their Facebook account
• It offers the great facility to introduce the desirable and most prevalent payment gateways/li>
• You can integrate YouTube videos for any item available in the store
• Admin has great ability to customize the current themes and templates

Points of interest of nopCommerce Platform Development

• Pluggable layered design
• PCI security compliance
• Allows multi-store support feature and product comparison facility
• SEO friendly and well integrated with Google Analytics

Features of nopCommerce Platform

Customizable Catalog: It provides profoundly customizable product catalog. There is no limit to introduce the number of categories or products to your store. Additionally, this platform allows recurring products as well as configurable and virtual products.

Support mCommerce: The great coordination with mCommerce empower the developers to create the store's mobile version effectively. It's based on the most up to date HTML guidelines and works effectively on web-empowered devices. Because of this, it offers most extreme exposure to your stores on different platforms.

Multi-Store Experience: Using single admin panel, you can manage multiple online stores. Additionally, an admin has a complete command to confine products, category, and manufacture per store. The store admin can likewise manage web page content, blog, themes, and news for every store.

Extensive Store Search: The future of an eCommerce store depends on the ability to rapidly convey interest-based items to the shop visitors during product search. nopCommerce Development Company India offers an awesome feature of classifying all the products to the store visitors and help them to make the final decision quickly.

Protect Your Online Store From Security Attacks: 4 Time-Tested Tips

Consistently a great number of organizations are compromised by security attacks. Now, it has become quite complex task to protect your digital assets from the cyber attacks. The most important point is that, compromised security can disintegrate customer trust and highly impact your business sales conversion. Therefore, it is quite imperative to manage your eCommerce site perfectly and create the unshielded layer that will help you fight against diverse eCommerce security attacks. 

Here are some powerful precautions that would be helpful to safeguard your eCommerce store effectively:

1. Execute SSL security: Executing a Secure Sockets Layer (SSL) certificate to your website is a good initiative to make the primary line of barrier against the internet hackers. Every communication between a site and its visitors can be easily stolen, if your website is not secured by SSL certificate.  So, implement it with your best possible efforts.

2. Only Pick a powerful and reliable online store development platform: Not all eCommerce platforms are made equivalent. A few platforms may offer beautiful looks and alluring functionalities that can present security vulnerabilities. Before selecting a platform, it is a smart choice  to consider the security features and reliability of a platform. There are various eCommerce store development platforms in the open market that are getting a majority in the eCommerce domain. Shopify, Magento, PrestaShop, WooCommerce, and BigCommerce are some top eCommerce solutions.  Always get the reviews and feedbacks before picking the solution and opt the best one that is perfectly suitable for your business needs.

3. Focus on a multi-layer security architecture: When picking an eCommerce solution to create your store, it is a really good to analyze the architecture and core components of the eCommerce platforms. A layered architecture is always an excellent choice in terms of the security it gives.

4. Set up security alarms: The setup of brilliant security alarms can give a thick line of resistance against unexpected practices. Security alarms can be easily implemented on various layers of architecture. Sales layer will help you understand the near future security alerts and provide you sufficient time to manage it perfectly.

A professional eCommerce Development Company in India like SynapseIndia understands the adverse impacts of security threats and that's why provide only time-tested solution for their esteemed clients.

Developing WordPress Website is a Great Choice: How

WordPress has become one of the topmost choices among developers to build feature-rich websites. It's open source nature encourage developers to opt this powerful platform. With this platform, it is never a troublesome job to weak the development project in order to perfectly meet the custom needs and furthermore keep up the site updated in an affordable way over the long haul. Although, it is quite essential to hire a professional WordPress Development Company in India having long years of expertise in developing a premium quality of websites in diverse domains. Here are some top-notch reasons why WordPress platform is quite popular in web development industry: 

 WordPress Follows W3C Guidelines

When it comes to the robustness of WordPress platform, then it is the result of the long effort of WordPress community. The WordPress platform has various innovative minds like creative designers, brilliant coders, excellent testers and worldwide users. They do a major contribution in order to maintain it perfectly and furthermore upgrade it to meet the latest necessities and requirements. WordPress is extremely popular for offering round the clock specialized maintenance & support services. This stage completely sticks to the rules issued by the W3C (World Wide Web Consortium), the worldwide forum that looks forward to meet the award-winning standards for web development.

WordPress is SEO-Friendly Platform

Most of the clients won't know about this reality, WordPress is world famous for SEO friendly nature. Its semantic coding structure makes it profoundly SEO-oriented. Also, the WordPress platform is blessed with various SEO plugins that will empower organizations to boost this usefulness.

Highly Secured Platform
In this digital edge business environment, everything is online. But, managing everything over the internet is a cumbersome job specially the credentials of online customers. In order to create a shielded website, you should go with this highly secure and reliable platform. The WordPress platform has multiple useful plugins that would protect your website effectively. The WordPress platform is continuously spruced up to meet the evolving needs of global clients.

Virto Commerce – A Next Generation eCommerce Solution for Online Store Development

Setting up a business-centric online store is not a cumbersome job in today's digital era. Now, merchants have huge opportunities to develop feature-rich eCommerce stores. The selection of right platform can increase the efficiency of your online store surprisingly as well as reduce the future maintenance work of your store.

For an eCommerce success, it’s truly important that your selected eCommerce platform supports almost everything. It can make your customers happy as well as increase business ROI. Mobile responsiveness, social media integration, great customer support, secure payment transactions, user-friendly store navigation and much more are some basic essentials of powerful eCommerce solutions. So, be careful while choosing the right platform that can perfectly meet your present business needs and future business objectives. In order to make your store competitive, you should choose only Virto Commerce platform. It is powered with ASP.NET as well as perfectly suitable for the B2B and B2C business needs.

Top Features of Virto Commerce:

1. Easy to Customize: The open source eCommerce platform, Virto Commerce can be customized up to the extreme level and has the capability to meet all the personalize needs of a business. The Virto Commerce solution can effectively support various languages, multiple storefronts, catalogs and much more. It also empower you to personalize product price based on your audience, campaigns, locations etc.,

2. High-end Scalable: This is set-up on Microsoft Azure cloud platform and allows high-end scalability and performance to its existing users. Additionally, the platform empowers experts to introduce additional features or outstanding functionalities to itself as per the changing needs of the users.

3. Powerful Management: It supports merchants to grow and easily handle their vital activities like inventory management, shipping management, multiple online stores management, and much more. Managing online store with the powerful features of Virto Commerce is really easy.

4. Competitive Solution: The platform is completely based on .Net 4.5 and various widely used business standard technologies like OData, WPF, Entity Framework 6, MVC5/Razor, HTML5, AngularJS and much more. Therefore, it is one of the finest solutions for this digital era competition with latest features. It supports enterprise level solutions and gives the amazing user potential to develop top-notch eCommerce solution.

5. Highly Flexible: The ASP.NET powered eCommerce solution, Virto Commerce is really a great framework that can be used in the development of a business-centric solution. Therefore, it offers an amazing opportunity for the Virto Commerce Development Company to develop and integrate stunning features to an existing eCommerce solution. It supports completely flexible architecture where various things can be replaced with another as per the changing need of your business.

Conclusion: We are a leading eCommerce web development company can do miraculous things for your business without burn your pocket. The experts are proficient online store developers with great years of expertise in developing full-fledged online stores across different industry verticals.

4 Essential Tips to Provide Trending eCommerce Web Development Solutions

We all agree that our addiction to the smart devices, whether a mobile phone, a phablet, or a tablet, is changing the way that most of the people used to access the internet and that has brought changes too for those wishing to sell on the web and the web designers who help them do this.

Now the focus is on the responsive web eCommerce Web Development that can be easily accessible and can be easily opened on cross platforms and cross browsers. Especially when comes the eCommerce business, it is essential to develop an enchanting website where the users, visitors or shoppers could not have any difficulty while going throughout the website.

Here are a few essential tips to help you design your e-commerce storefront for both mobile and desktop users. These tips have been recommended so that businesses can incorporate the following design elements into their storefronts to make it shopping friendly and appealing.

1.Sticky Header Navigation

With Sticky Headers, as the users scroll down, the header menu resizes and adjusts. The menu follows the users to keep the navigation on the screen, thus helping the users quickly jump pages. There is no need to scroll back to get to the header or to use the keyboard buttons. It makes the website more user-friendly and the leads on the eCommerce website spend more time thus helping the business grow further.

2. Hamburger Menus

Hamburger Menus have become the standard mobile icon for mobile navigation and menus. Featuring three horizontal lines they offer a drop-down menu of a website’s navigation. So it provides the consumers a similar experience on company websites regardless of the device they are using

3. Parallax Scrolling

Parallax Scrolling takes benefit of big banners which are full of high-resolution imagery to add an artistic flair to your website. With the advantage of large, full-width images, one can create a displacement effect between the website’s background image and the front image that has the direct interaction with the website users.

4. A Navigating “Add to Cart” Button

Very much similar to the sticky navigation tool, floating “Add to Cart” button allows the consumers to add products to their shopping cart regardless of their browsing destination. No matter where a user is scrolling upon the website, he can easily add the products directly to the cart with this option. This makes the shopping experience much better and saves a lot of time and effort to find the option on the website.

With these features and a few more efforts of adhering to the trending tools in the online industry, the developers can provide more friendly and appealing eCommerce web development solutions.